Gamecoach
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Creator agreement

Updated 7 November 2026

Gamecoach is run by Matthew Ethan Lee-Mattner, ABN 64 768 343 357, in Australia.

Gamecoach Creators is not open to new creators yet. Sending a signup request does not accept this agreement, and approving a request does not start it. This is version 2026-10-18 of the terms we plan to use. New creators would accept the current version before using creator tools.

On this page

Every creator

Who does what

  • You are an independent business. You set your own prices, availability, services, and methods. Nothing in this agreement makes you an employee, partner, or agent of Gamecoach.
  • One application covers coaching, guides, and referrals. Gamecoach can approve or decline it, and can turn coaching or selling off for you while the rest continues.

Eligibility

  • You are 18 or older and live in a country where Stripe can pay you. In some countries you can earn referral commission but cannot sell, and the application says so.
  • You hold one creator account, tied to the Gamecoach account you applied with. If you apply for an organization, you confirm that you can agree to this for it.
  • You complete Stripe's identity, tax, and bank checks. Gamecoach keeps your Stripe account ID and status, never your identity documents, tax numbers, or bank details. The Stripe Connected Account Agreement also applies to your Stripe account.

Fees

  • Gamecoach keeps 12% of each sale after any sales tax it remits. The same rate applies to every creator. Each sale records the terms it was sold under.
  • Payment processing and standard payouts are included in that fee. You keep the remaining 88%. There is no required creator subscription, and buyers pay no fee.
  • Gamecoach emails you at least 90 days before any change to its fees takes effect. A sale made before the change keeps the fee that applied when it was paid.

Payouts

  • One Stripe account receives everything you earn. A sale reaches your Stripe balance when it is paid, and your share is held for refunds and disputes: 2 days after a booking completes, and 7 days after a guide is bought.
  • Gamecoach pays your sales that are past their hold to your bank once a week when they add up to at least US$25. A smaller amount waits until it reaches that.
  • Anything else your Stripe balance holds, such as referral commission, goes out with your next weekly payout once it reaches A$25, €25, £25, or ¥2,500 in its own currency.
  • Payout waits while Stripe needs details from you, you have not accepted the current version of your part of this agreement, a buyer has reported a problem, or a payment is disputed.
  • If a refund, or a lost dispute you must repay under the coaching or guides part, comes after you were paid out, Gamecoach takes that amount back from your Stripe balance. Anything your balance cannot cover comes out of your next earnings.
  • Gamecoach gives you a monthly statement. You are responsible for the taxes on your income where you live. Stripe may ask for tax information and issue tax forms where the law requires.

Pro

Your account includes Pro for 90 days after approval, and after that while you have made a sale or earned referral commission in the last 90 days.

Pausing and ending

  • Gamecoach can pause or suspend a creator, hide a product, or pause a referral link for safety, fraud, or a breach of this agreement, and tells you why. You can ask for a review by replying to that email.
  • You can stop at any time by emailing support@gamecoach.gg. Open bookings are completed or refunded first, and money you are owed is still paid.

Changes to this agreement

Gamecoach posts changes on this page with a new date. It emails creators at least 30 days before a change that reduces what they earn, and at least 90 days before a fee increase. If you do not accept a change, you can stop before it takes effect.

Coaching

Coaches accept the current version of this agreement in the creator dashboard before their first booking.

Who does what

  • You supply the coaching. Your students contract with you for each session, review, or offer, and you are responsible for delivering it with due care and skill.
  • You are the seller of your coaching, so you handle any sales tax, VAT, or GST on it, and income tax, where you live.
  • Gamecoach runs the marketplace and collects payment from students as your limited payment collection agent. A student who pays Gamecoach has paid you.
  • You teach with whatever tools you like. Run sessions on any call, chat, or board you prefer; the Gamecoach tactics board is there when it helps.
  • You coach adults only and stop any session where a participant may be under 18.

Bookings and cancellations

  • You accept or decline each request within 24 hours, or before the session if sooner. Unanswered requests expire and the student is not charged.
  • You choose a cancellation policy for each live service. Flexible: full refund until 2 hours before the start. Standard: full refund until 24 hours before the start. Strict: full refund until 72 hours before the start. After the window closes, the student receives half.
  • If you cancel a paid booking, the student receives a full refund. Gamecoach returns its fee on the refunded part and covers any retained payment processing costs. Cancelling before the payment is captured costs nothing.
  • Check in to a live session from its booking page, or by opening the call or the strategy from it, from 15 minutes before the start. If you have not checked in 15 minutes after the start, a student who checked in can cancel with a full refund while the session runs. If you checked in and the student has not, you can record a no-show, and the session completes and pays as usual.
  • Cancelling a paid booking, not joining a session, or a problem report Gamecoach upholds against you is a strike. 3 strikes in 90 days pause your new bookings until Gamecoach reviews them. Booked sessions, sessions from bundles students already paid for, and payouts carry on.
  • If a student disputes a payment and the dispute is lost after a delivered session, Gamecoach covers it and you keep your earnings. Delivered means both of you joined on time and no problem report was upheld, or the review was delivered on Gamecoach. You repay your share and the dispute fee only when you were at fault: a no-show, an undelivered booking, an upheld report, or a session with no record on Gamecoach. Gamecoach answers each chargeback with the booking record. Cover stops while your earlier chargebacks pass 1% of your sales in the last 90 days.
  • If a student reports a problem, you have 48 hours to offer a refund or a free redo. If they accept, the booking settles on those terms. If you do not reply, or they turn your offer down, Gamecoach decides within 5 business days from the booking record, messages, join times, and the session strategy, and can refund any amount up to the price.
  • Replay reviews and offers are delivered by their due date. A student can cancel an overdue delivery for a full refund.
  • A bundle is paid up front, and each session's share of it becomes yours once that session completes. Students book its sessions from your open times and can refund unused ones in full until its use-by date, 90 days after purchase; unused sessions are refunded after that. If you cancel one session, it returns to the student's bundle. If you cancel a bundle, every session not yet delivered is refunded.
  • Each group session ticket is a booking with your session's cancellation policy. If you cancel a group session, or have not started it 30 minutes after its start time, every ticket is refunded in full.
  • Nothing in this agreement limits a student's rights under the consumer laws that apply to them, including the Australian Consumer Law.

Conduct

  • Take payment for Gamecoach bookings only through Gamecoach.
  • Record a session only with the student's consent.
  • Do not promise results such as a rank. Describe your services and experience accurately.

Content and reviews

  • You own the strategies and notes you create. You give students a licence to keep and use what you deliver for their own play, including the copy of a group session's strategy each ticket holder receives after the session.
  • Reviews come only from completed bookings. Gamecoach removes a review only when it breaks the rules, and you can reply once to each.

Guides

Creators accept the current version of this agreement before they sell. Buyers agree to this part when they pay.

Who sells

  • Gamecoach sells each guide to the buyer in its own name, collects any sales tax, VAT, or GST that applies, and pays you your share. You supply what the guide promises.
  • Gamecoach sells guides to buyers in the European Union and the United Kingdom only once it is registered for tax there. Until then, buyers there cannot buy guides.
  • A guide can include a free preview and a section bought once. The listing states the price, which includes any tax, and what the buyer receives. A purchase gives access to that guide and does not require Pro.
  • Gamecoach takes its fee from the price before tax. A refund takes the refunded amount back from your Stripe balance and returns Gamecoach's fee and any tax on it; Gamecoach covers any retained payment processing costs.
  • A guide is delivered once its buyer opens the section they bought. Gamecoach answers each chargeback on a guide with the sale record. If a dispute is lost after the buyer opened the guide, Gamecoach covers it and you keep your share, unless your other chargebacks pass 1% of your sales in the last 90 days. Otherwise it is settled like a refund, and you also repay the dispute fee.
  • Buyers who contact Gamecoach within 7 days because a guide is not what it described, or about a subscription renewal they did not mean to make, are refunded to the card they used. Nothing in this agreement limits a buyer's rights under the consumer laws that apply to them, including the Australian Consumer Law.

Previous creator subscriptions

  • New creator subscriptions are closed. Existing subscriptions keep the terms agreed when they were bought, including cancellation rights and price guarantees. They pay Gamecoach's earlier commission of 12%, from which Gamecoach pays their card fees, and an increase in it reaches a subscription 12 months after it starts.
  • An existing subscription renews at its price until the buyer cancels from previous creator subscriptions. Its perks last until the end of the paid period, and the buyer is not charged again.
  • For an already announced price increase, existing buyers keep their price for 12 months, hear about it by email straight away and again 30 days before it reaches them, and can cancel before it does. A lower price reaches existing buyers at their next renewal.
  • If a renewal payment fails, the perks pause until the buyer pays or cancels.
  • Perks are what the creator lists on the tier. Coaching discounts and restricted group sessions follow the coaching terms. A Discord role needs the buyer to sign in to Gamecoach with Discord and to be in the creator's server.
  • The creator sees each buyer's display name, tier, and renewal dates, and nothing about their payment card.

Conduct

  • Take payment for guides only through Gamecoach.
  • Describe each guide accurately, and deliver what it promises.
  • Respect game publishers' terms. Sell guides only where each game's paid content setting allows, and only content you have the right to sell.

Referrals

This part applies once Gamecoach gives you a referral link. It adds to the Gamecoach terms of service, which still apply to your account.

Commission

  • The standard commission is 30% of each qualifying payment. Existing affiliates keep their agreed rates. Your approval email and dashboard show your rate and referral period.
  • A qualifying payment is a paid Gamecoach subscription invoice from a customer you referred. Commission uses the amount received in US dollars after discounts and credits, excluding tax and before Stripe fees.
  • You earn commission on every subscription payment that customer makes while they stay subscribed. The rate in place when the customer first set up billing stays fixed for that customer.
  • Free plans, payments made outside Stripe, and amounts refunded or lost to a dispute earn nothing. Coaching and guide purchases do not earn commission.

Referrals

  • A referral counts when a new customer opens your link and sets up billing in the same browser within your referral period. The standard period is 30 days.
  • The first referral link a visitor opens counts. A later link does not replace it until its period ends.
  • Your own account, accounts you control, and people who were already Gamecoach billing customers do not qualify.
  • Referrals rely on a browser cookie. Clearing cookies, private browsing, or changing devices before billing starts can lose a referral, and Gamecoach cannot recover it. Gamecoach's records decide which referrals and payments qualify.

Commission payouts

  • Each commission waits 30 days after the customer's payment. Gamecoach then pays what is waiting once a month, when it is at least US$50; less carries over to the next month.
  • In Australia, Gamecoach sends it to your Stripe account in US dollars and Stripe pays it out to your bank. Elsewhere, Gamecoach pays it to your bank through Stripe Global Payouts, in your currency where Stripe offers it. Stripe may convert the currency. Where Gamecoach cannot yet pay creators in your country, commission stays recorded until it can, and Gamecoach tells you when it can.
  • If Gamecoach refunds all or part of a payment, or loses a dispute over it, the commission on that amount is taken back. Commission already paid is taken from your next payment, and a balance your later commission does not cover stays owed. A refund that later fails restores the commission. Gamecoach can withhold or take back commission on payments that are disputed, fraudulent, or paid in error.

Promoting Gamecoach

Share your link in your own content, channels, and communities, and with the people you coach. You must not:

  • Make false or misleading claims about Gamecoach, its features, prices, or discounts.
  • Present yourself as Gamecoach or say that you speak for it.
  • Send spam, including unsolicited email or messages, or post your link where a community's rules forbid it.
  • Bid on Gamecoach or similar terms in search ads, or register domains, handles, or apps that use the Gamecoach name.
  • Set referrals without a real visit, for example with hidden links, forced clicks, pop-ups that open your link, or paid clicks.
  • Offer cash, rebates, or other rewards for signing up through your link unless Gamecoach agrees in writing.
  • Refer yourself, or promote Gamecoach alongside illegal, hateful, sexually explicit, or violent material.

The acceptable use rules in the terms of service also apply.

Disclosure

  • Every time you share your link or recommend Gamecoach, say clearly that you earn commission. Put the statement next to the link or the recommendation, where people see it before they click. In a video or stream, say it out loud too.
  • Use plain words, for example: “I earn a commission if you subscribe to Gamecoach through my link.” The words “affiliate link” alone may not tell people that you are paid.
  • Follow the advertising laws where you and your audience live, and use each platform's paid partnership label where one exists.

Your referral page

  • Gamecoach hosts a referral page for you at gamecoach.gg/affiliate/your-code. You choose the display name, headline, introduction, and button label. Gamecoach controls the layout, product claims, pricing, and the disclosure on the page.
  • Your page text must follow this agreement and the terms of service. Gamecoach can edit, hide, or pause a page that does not.

When a link ends

A paused or ended link stops recording new referrals. You keep earning commission on customers you already referred, unless Gamecoach ended the agreement because you broke it; then it can withhold commission connected to the breach. Gamecoach gives 30 days' notice before ending your link, unless you broke this agreement.

Earnings and liability

Gamecoach does not promise any number of referrals or level of earnings. The availability and liability section of the terms of service applies. To the extent the law allows, Gamecoach's total liability under this part is limited to the commission you earned in the 12 months before the claim.

Contact

Email support@gamecoach.gg.